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Promoting Your Brand in Autumn 2019

Autumn offers a wide range of opportunities to promote your brand. Find out about Autumnal events and how they can work for your brand marketing campaigns. Get inspiration for all types of industries and businesses. Bag your Brand with a range of reusable bag styles and materials that aren't available for last-minute / stock bag orders.

Promoting Your Brand in Autumn 2019

Autumn is a busy time in the marketing calendar for all types of industries, organisations and business. As the Summer draws to a close, the darker nights draw in with the colder weather quickly and if you haven't prepared your marketing campaigns for Autumn 2019 you may find it's too late to order the promotional products you most wanted.

Plan Autumn Campaigns Before The Summer Break

No matter what type of industry your business operates it, plan ahead before the Summer holiday season.  It will ultimately save last-minute stress, save money and avoid limitations on the design choices available via rush orders. 

For example, the economy deadline for orders of our custom-printed reusable bags for delivery in mid-September 2019,  was mid-June.  If your business requires bespoke reusable bags in October or November, just remember to leave 12-14 weeks lead time to bag yourself a bargain. 

Non-Woven Tote Bag Price Guide - Smartbags Reusable BagsExpress versus Economy Prices

It isn't too late to order a custom reusable bag for September 2019.  You can still use our Express delivery service. Lead times are much shorter at 4 - 8 weeks

Our Non-woven Tote Bags take just 4 weeks with prices starting at £0.63 per unit, compared to £0.42 per unit for Economy prices. 

These prices are still cheaper than choosing 7 day stock bags made from natural fibres. Ordering earlier will also widen the choice of bag styles, fabrics and print/design options available to your brand.

 Download our Non-Woven Tote Bag Price Guide.


Promotion & Branding Opportunities - Autumn 2019

Schools, Colleges & Unis

Schools, Colleges & Unis

See how logo bags are being used for freshers week, to promote clubs and associations, raise money and educate.

Read More

Autumn brings many branding, marketing & promotional opportunities to various industries and businesses. Read on to make the most of Autumn for your brand!


  • Education

September is a busy time for the educational industry and brands targeting pupils, their families and students.  There are lots of opportunities for Back to School promotions for retailers and FMCG brands. 

It's also a busy time for older students and Freshers Week is a particularly busy time for promotions. We've seen a big rise in interest for branded bags to promote local pubs, clubs and student services. Reusable bags are also popular with bigger brands like make-up, food and fashion looking to target the student pound.

Get more inspiration on using reusable bags in the Educational Industry.

  • Recycle Week
A yearly national campaign to promote and encourage recycling that takes place on 23rd - 25th September 2019.  This years theme is " Recycling - It's In our Own Hands"and the campaign will encourage people to take action to boost recycling rates and awareness. Show that your business cares about sustainability by taking part in this years campaign. 

Supported by big brands like John Lewis, Tesco, Marmite and Danone, this campaign get a lot of PR for any business taking part.  It's also very popular with local authorities who team it with local recycling campaigns. As part of this campaign, they create branded Reusable Recycling Bags to help spread the environmental message. 

Read: Printed Reusable Recycling Bags for Waste Management Teams and Local Authorities


  • Autumn Fair 2019

September is a super busy time in the B2B calendar with a busy month of trade shows, including Autumn Fair - one of the biggest trade shows in the UK. Get your brand noticed at this busy show with an eye-catching event bag.  Express orders much be with us 4-5 weeks before the show to guarantee delivery.  Read: Get Organised for Autumn Fair 2019


There still time to get economy orders in for October. Order early to mid-July 2019 for delivery early to mid October 2019.  There are a plethora of marketing opportunities for a wide range of businesses during October:

  • Halloween

Halloween has seen a huge rise in popularity in the last decade providing a great opportunity for retailers, event organisers & attractions and FMCG brands. And it's not just for kids - adults love the excuse to party or attend a scary event too. There are so many ways to make the most of Halloween - get some ideas from previous successful Halloween campaigns to see how brands are spooking people.

Oh Baby London - Too Cool for School Tote Bag

  • Autumn/Winter Fashion Trends

It's not just Halloween providing a retail boost. Autumn is a busy time for retailers as consumers prepare for the change in weather with warmer clothes like coats, jumpers and boots. Many people are already underway with their Christmas shopping, so the tills should be ringing! 

Make the most of it with a branded shopping bag that can be used throughout the rest of the year to promote your brand.  Find out more about the business benefits of reusable shopping bags by reading our  Retail Industry page which includes tips, blogs and case studies. 



  • Christmas
It's the big event of the year. It seems that Christmas promotions start earlier these days so many will be in full swing by November! According to a survey in 2013, 31% of people do their Christmas shopping in November, whilst 17% shop in December. Don't miss out - order printed shopping bags by early to mid-August for delivery early to mid-November. 

Get some inspiration for your retail business to help boost sales over the festive sales period: Christmas Promotional Ideas for Retail

Download our Free Guides

These are just a few ideas on using Autumn events to promote your brand.

Download our Handy Guides for more hints, tips and inspiration to help you Bag Your Brand. Use the links below...

Exhibitions, Trade Shows, Conferences & Events

Exhibitions, Trade Shows, Conferences & Events

Be noticed at trade fairs, conferences and events with an eye-catching promotional bag.
Download your FREE Guide to Event Marketing for hints & tips.

Read More

Free Guide

Download our free printable guide to help you create the perfect promotional bag.

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