Sweat Studios is a hot yoga studio in Milton Keynes providing a fresh, new approach to yoga that is inclusive and no-nonsense. Sweat Studios have managed to combine the high-end facilities of a gym and yoga classes in one brand-spanking-new studio. It has a generous studio space, changing rooms, individual showers, lockers and even hair dryers.
Kirsty approached Smartbags for a branded bag for life that would be practical, vibrant and in-line with the Sweat Studios brand. She wanted it to be practical so that people coming to the studio could use it to carry around their gear. Mixing material colours and handles, we created a branded non-woven bag for life that helps form part of the unique experience that is Sweat Studios.
Kirsty commented: "The bags are given to everyone on their first class. It creates a sense of brand affinity from the outset as well as being a very practical gift. It's great seeing people walking into the studio carrying their bags. They've become a very sought after item."
The lucky people of Milton Keynes are benefiting from this popular form of yoga, let’s hope it isn't long until we see more Sweat Studios popping up around the country!
If you a launching a new brand or refreshing an existing one, the key is consistency from your premises through to your digital and marketing material. Sweat Studios have it right on all levels.